How We Improved a Site's AI Visibility Score from 31โ74 in 30 Days
A real audit, real recommendations, real results โ no fluff.
The Client
Industry
B2B SaaS
Team size
12 people
Monthly visits
~8,000
Problem: Despite solid Google rankings (page 1 for 12 keywords), the site was completely invisible to ChatGPT, Perplexity, and Google AI Overviews. Zero AI-sourced traffic.
The Starting Point: 31/100
Our audit revealed why ChatGPT was ignoring the site. Critically low schema markup and citation readiness meant AI systems had no way to reliably extract or attribute the site's content.
AI Visibility Score
Audited via LLMRank on March 4, 2026
Content Structure
28/100
Schema Markup
15/100
Authority Signals
40/100
Technical Accessibility
55/100
Freshness Indicators
20/100
Citation Readiness
18/100
5 Concrete Recommendations
LLMRank identified exactly what to fix, prioritized by impact. The client implemented all 5 within 2 weeks.
Add FAQ Schema Markup to All Product Pages
Implement structured FAQPage JSON-LD on every product and feature page. AI systems extract Q&A pairs directly โ this alone increased schema score by 38 points.
Create an llms.txt File with AI Instructions
A dedicated /llms.txt file tells AI crawlers exactly what to index, cite, and prioritize. It signals AI-readiness and improved citation readiness score immediately.
Restructure Content with Clear H2/H3 Hierarchy
AI systems parse heading structure to extract facts. Pages were rewritten with definition-first H2s and scannable bullet points โ the format ChatGPT quotes directly.
Add datePublished / dateModified JSON-LD on All Articles
Freshness signals matter to AI. Adding explicit publication dates in JSON-LD (not just visible text) gave AI systems confidence to cite the content as current.
Build 3 Authoritative Explainer Pages for AI Query Patterns
We identified 3 high-intent questions ChatGPT was answering without citing the client. New dedicated pages targeting those exact query patterns captured those citations within 3 weeks.
Score Jumped to 74/100
Follow-up audit on April 4, 2026 โ exactly 30 days later. Every single category improved significantly.
Before
March 4, 2026
After
April 4, 2026
Content Structure
Schema Markup
Authority Signals
Technical Accessibility
Freshness Indicators
Citation Readiness
Your turn
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