Public audit examplePre-generated live audit snapshot

substack.com AI Visibility Score

See how substack.com performs across the six signals LLMRank uses to estimate AI-search visibility, citation readiness, and answer-surface trust.

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Overall score

35/100

Needs urgent work

Snapshot for https://substack.com/

Updated June 6, 2026

Audit summary

6-category breakdown for substack.com

Categories
6
Recommendations
7
Mode
full

Content Quality

18

Weight 30%

  • Missing H1
  • 0 H2 and 1 H3 detected
  • Very limited paragraph structure (0)
  • Very limited body copy (41 words)
  • Focus keywords appear but could be stronger (4.9% density)

Schema Markup

0

Weight 20%

  • No JSON-LD found
  • No microdata/RDFa markers found

Authority Signals

70

Weight 15%

  • Title tag present (8 chars)
  • Meta description present (30 chars)
  • Canonical link present
  • No about/company navigation detected

Technical Accessibility

100

Weight 15%

  • Viewport meta present
  • HTML lang attribute is set to "en"
  • No images found, so alt-text coverage is not a risk

Freshness Indicators

0

Weight 10%

  • Freshness evidence score: 0/20
  • No Last-Modified header
  • No article:published_time meta detected
  • No article:modified_time meta detected
  • No JSON-LD datePublished detected
  • No JSON-LD dateModified detected
  • No linked blog/news section detected

LLM Visibility

45

Weight 10%

  • robots.txt available (HTTP 200)
  • robots.txt does not broadly block crawling
  • No AI crawler restrictions detected
  • No AI-specific crawler directives found
  • No llms.txt found
  • No JSON-LD context detected

Priority actions

What would improve substack.com's score next

Public, shareable benchmark
Recommendation 1

Add a clear H1 heading that states the page's primary topic.

Recommendation 2

Strengthen the content hierarchy with clearer H2/H3 sections for key subtopics.

Recommendation 3

Expand the page with more substantive copy so AI systems have enough context to cite.

Recommendation 4

Add JSON-LD structured data for the primary entity on the page.

Recommendation 5

Expose freshness signals such as Last-Modified, article:published_time, article:modified_time, or JSON-LD datePublished/dateModified.

Recommendation 6

Add an llms.txt file describing your site, key pages, and preferred AI-facing entry points.

Recommendation 7

Link to credible external sources to strengthen citation trust and verifiability.

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